All 4 Customer 2026

September 15-17, 2026
Palais des Festivals et des Congrès, Cannes, France

Europe's leading One to One Digital Marketing Exhibition for CX, AI, Data, Retail & E-commerce decision-makers.

500+
Attendees
200+
Companies

What is All 4 Customer?

All4Customer Meetings 2026 connects strategic decision-makers, including CMOs and CXOs, with leading providers in digital marketing, AI, data, and e-commerce. This premier European exhibition facilitates pre-scheduled, 15-minute one-to-one business meetings, fostering real opportunities and accelerating business development. Attendees discover market innovations and strengthen professional relationships in a focused, ROI-driven environment. Learn more at All 4 Customer website

Who Attends

  • CMOs & Digital Directors Leading digital marketing strategies
  • CX & E-commerce Directors Optimizing customer journeys & online sales
  • COOs & CEOs Driving business growth & innovation
  • CRM & Data Directors Leveraging data for customer insights
  • Exhibitors & Providers Showcasing solutions in digital marketing

Key Topics

  • AI & Data Strategy for CX
  • Digital Marketing Solutions
  • E-commerce & Retail Innovation
  • Customer Experience Management
  • CRM & Data Analytics

Why All 4 Customer Matters for B2B Teams

Scale & Community

Over 2,500 participants gather daily at All4Customer Meetings 2026, fostering a high concentration of digital marketing and CX leaders.

Decision Makers

The event attracts CMOs, CXOs, and CEOs from major companies, ensuring high-level decision-makers with verified projects.

Practical Outcomes

Pre-scheduled 15-minute one-to-one meetings accelerate business development, turning months of outreach into three days of deals.

The Challenge

Why Most Teams Fail to Maximize Event ROI

Without preparation, All 4 Customer 2026 becomes an expensive networking trip with nothing to show.

Unusable Portals

500+ attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.

Too Late

30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.

No Prioritization

Without scoring and segmentation, all 500+ attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.

Manual Multi-Channel

Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.

Best Practices

How to Actually Maximize All ROI

Winning teams follow two phases: preparation and execution.

3-4 weeks before

Pre-Event Preparation

Identify Target Prospects

Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.

Enrich with Contacts

Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.

ICP, Persona & ABM Matching

Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.

Launch Multi-Channel Outreach

Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.

Event week

During the Event

Execute Pre-Booked Meetings

Calendars should be 60-70% full with high-fit prospects before arriving at Cannes.

Prioritized Conversations

Know ICP score and context for every interaction. Focus on high-value targets.

The Reality: Nearly Impossible Manually

These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.

The question isn't what to do. It's how to execute continuously at scale.

Turning Strategy Into Execution

Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.

Try for Free
The same strategy. 10x faster. 95% less manual work.

How Spivot Automates Event Best Practices

Strategy becomes workflow.

1

Identify Target Prospects Automatically

Best Practice: Monitor attendee lists continuously as registrations come in.

How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.

Manual: Days per refresh → Spivot: 10 minutes
2

Enrich with YOUR API Keys

Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.

How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.

Scale
Handle all 500+ All attendees in one upload
Manual: 4-6 hours → Spivot: 2-3 minutes
3

ICP & Persona Matching

Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.

How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.

Persona & ABM Matching
Match to target personas and ABM accounts
Multi-Factor Scoring
Role + Title + Level + Size + Revenue + Location + Industry
Focus on top 20% of prospects automatically
4

Push to Your CRM & Sales Tools

Best Practice: Sync enriched, scored prospects to existing workflow.

How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.

HubSpot CRM Integration - Sync All 4 Customer 2026 attendees to HubSpot
Salesforce CRM Integration - Sync All 4 Customer 2026 attendees to Salesforce
Outreach Sales Engagement Integration - Launch All 4 Customer 2026 campaigns in Outreach
Salesloft Sales Engagement Integration - Launch All 4 Customer 2026 campaigns in Salesloft
Apollo.io Integration - Sync and enrich All 4 Customer 2026 attendees with Apollo
Google Sheets Export - Export All 4 Customer 2026 attendee lists to Google Sheets
5

Launch & Track Campaigns

Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.

How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to All 4 Customer 2026.

40%
Higher Conversion
80%
Faster First Touch
60%
Less Wasted Outreach

The Bottom Line

Reach every attendee automatically, even the 30-40% who register late. Land in Cannes with meetings booked. Your competitors are still cleaning spreadsheets.

10x
Faster event data processing
(5-7 days → 5-10 minutes)
3-4 weeks
Earlier outreach
(Book meetings before the event)
40%
More meetings booked
(Targeted vs. spray-and-pray)

Enterprise-Grade Security

Your data stays secure and compliant

AES-256-GCM
Encryption at rest and in transit
OAuth 2.0
Secure authentication
Multi-Tenant
Complete data isolation

Frequently Asked Questions

Who should attend All4Customer Meetings?

All4Customer Meetings is designed for strategic decision-makers and leading providers in digital marketing, customer experience, AI, data, e-commerce, and retail. Key attendees include CMOs, Digital Directors, CRM Directors, Customer Experience Directors, E-commerce Directors, COOs, and CEOs from major companies and retail chains. If you are a Top Decision-Maker with verified projects seeking innovative solutions, or an exhibitor looking to connect with qualified buyers, this event offers unparalleled networking and business opportunities.

Is All4Customer Meetings worth attending?

Absolutely. All4Customer Meetings is Europe's leading One to One Digital Marketing Exhibition, renowned for its 100% business format and high ROI. The event facilitates pre-scheduled, 15-minute meetings between Top Decision-Makers and targeted exhibitors, ensuring efficient and productive interactions. With over 2,500 participants daily and 5,000 one-to-one meetings, it's a unique opportunity to accelerate business development, discover the latest market innovations, and forge strategic partnerships in a focused, professional environment.

What topics are covered at All4Customer Meetings?

All4Customer Meetings focuses on the most critical areas in modern digital business. Key topics include AI and data strategy for enhancing customer experience, comprehensive digital marketing solutions, and the latest innovations in e-commerce and retail. The event also delves into effective customer experience management and advanced CRM and data analytics techniques. Attendees will explore how these areas converge to drive business growth and improve customer engagement.

How does Spivot identify target prospects at All 4 Customer?

Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.

Can I use Spivot for events other than All 4 Customer?

Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.

How accurate is the ICP and persona matching?

Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'

Automate Your All 4 Customer 2026 Workflow

Book more qualified meetings. Spend less time on spreadsheets.

No credit card required
Setup in minutes
Works with your existing tools

Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to All 4 Customer 2026 or any event organizers mentioned on this page.