Built for B2B leaders driving digital change, redefining CX, and finding new ways to compete in eCommerce.
B2B Online Chicago 2026 gathers CMOs, marketers, and eCommerce leaders driving digital change in B2B. Attendees engage in honest, practical discussions, redefining customer experience and finding new ways to compete. It's a unique community focused on collaborative learning to gain a competitive edge. Learn more at B2B Online Chicago website
B2B Online Chicago 2026 unites leaders from the world's largest manufacturers, distributors, and fastest-growing companies for eCommerce innovation.
Connect with CMOs, marketers, and eCommerce VPs actively driving digital transformation and revenue growth in B2B.
Gain practical strategies, actionable insights, and forge lasting partnerships to immediately apply back in your B2B organization.
The Challenge
Without preparation, B2B Online Chicago 2026 becomes an expensive networking trip with nothing to show.
attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.
30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.
Without scoring and segmentation, all attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.
Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.
Best Practices
Winning teams follow two phases: preparation and execution.
Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.
Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.
Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.
Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.
Calendars should be 60-70% full with high-fit prospects before arriving at Chicago.
Know ICP score and context for every interaction. Focus on high-value targets.
These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.
The question isn't what to do. It's how to execute continuously at scale.
Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.
Try for FreeStrategy becomes workflow.
Best Practice: Monitor attendee lists continuously as registrations come in.
How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.
Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.
How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.
Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.
How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.
Best Practice: Sync enriched, scored prospects to existing workflow.
How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.
Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.
How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to B2B Online Chicago 2026.
Reach every attendee automatically, even the 30-40% who register late. Land in Chicago with meetings booked. Your competitors are still cleaning spreadsheets.
Your data stays secure and compliant
B2B Online Chicago is designed for leaders driving digital change in B2B. This includes CMOs, marketing VPs, eCommerce leaders, digital customer experience VPs, CTOs, CIOs, and category managers. Attendees come from the world's largest manufacturers, distributors, and fastest-growing companies, all seeking to redefine customer experience, build digital ecosystems, and maximize online revenues. If you're looking for honest conversations, practical strategies, and lasting partnerships to gain a competitive edge in B2B eCommerce and digital marketing, this event is for you.
Absolutely. B2B Online Chicago is rated #1 for a reason, offering an incredible learning experience. You'll engage in honest, practical conversations with industry experts and peers, gaining actionable insights directly applicable to your role. The event fosters a unique community where introductions turn into lasting partnerships, helping you solve real-world problems. It's an opportunity to swap stories with leaders who have built digital ecosystems from scratch, redefine customer experience, and find new ways to compete in a changing landscape, ultimately giving you a significant competitive edge.
B2B Online Chicago focuses on critical areas for digital transformation and growth. Key topics include B2B eCommerce strategy and growth, digital marketing and customer acquisition, and enhancing the digital customer experience. The agenda also delves into digital product and technology innovation, global digital commerce operations, and effective category management in the B2B sector. Attendees will explore how to build robust digital ecosystems, leverage new technologies, and implement strategies to maximize online revenues and stay competitive.
Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.
Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.
Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'
The leading product sourcing event connecting online retailers, startups, and entrepreneurs with white & private label suppliers.
Saudi Arabia's premier event for digital commerce, payments, and embedded finance, connecting the entire value chain.
NRF 2026: Retail's Big Show explores 'The Next Now' with visionary leaders, practical education, and futuristic solutions.
Book more qualified meetings. Spend less time on spreadsheets.
Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to B2B Online Chicago 2026 or any event organizers mentioned on this page.
