D-Congress 2026

March 4-5, 2026
Swedish Exhibition & Congress Centre, Gothenburg, Sweden

Northern Europe's premier retail event, D-Congress 2026 gathers 4,000+ leaders to shape commerce's future.

4,000+
Attendees

What is D-Congress?

Svensk Handel organizes D-Congress 2026, bringing together over 4,000 innovators, decision-makers, and changemakers in Gothenburg. This premier Nordic retail event explores how curated content, creativity, cross-industry collaborations, and AI are redefining commerce. Attendees gain insights, tools, and partnerships to thrive in a rapidly evolving marketplace, setting trends rather than just following them. Learn more at D-Congress website

Who Attends

  • Retail Decision-Makers shaping the future of commerce in Northern Europe
  • Retail Innovators driving transformation with bold ideas
  • Retail Tech Pioneers leading advancements in commerce technology
  • Sustainability Leaders implementing eco-friendly retail strategies
  • Solution Providers & Suppliers showcasing cutting-edge retail technologies

Key Topics

  • AI in Retail & Commerce
  • Data Platforms for Retail
  • Payment Solutions & Logistics Tech
  • Cross-Industry Retail Collaboration
  • B2B & B2C Commerce Reinvention
  • Retail Innovation & Creativity

Why D-Congress Matters for B2B Teams

Scale & Community

D-Congress 2026 brings together over 4,000 retail innovators, decision-makers, and changemakers in Northern Europe's premier event.

Decision Makers

Attendees include C-level executives and VPs from leading retail companies, actively shaping the future of commerce.

Practical Outcomes

Connect with key players, discover cutting-edge solutions, and forge partnerships to drive retail transformation in 2026.

The Challenge

Why Most Teams Fail to Maximize Event ROI

Without preparation, D-Congress 2026 becomes an expensive networking trip with nothing to show.

Unusable Portals

4,000+ attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.

Too Late

30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.

No Prioritization

Without scoring and segmentation, all 4,000+ attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.

Manual Multi-Channel

Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.

Best Practices

How to Actually Maximize D-Congress ROI

Winning teams follow two phases: preparation and execution.

3-4 weeks before

Pre-Event Preparation

Identify Target Prospects

Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.

Enrich with Contacts

Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.

ICP, Persona & ABM Matching

Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.

Launch Multi-Channel Outreach

Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.

Event week

During the Event

Execute Pre-Booked Meetings

Calendars should be 60-70% full with high-fit prospects before arriving at Gothenburg.

Prioritized Conversations

Know ICP score and context for every interaction. Focus on high-value targets.

The Reality: Nearly Impossible Manually

These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.

The question isn't what to do. It's how to execute continuously at scale.

Turning Strategy Into Execution

Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.

Try for Free
The same strategy. 10x faster. 95% less manual work.

How Spivot Automates Event Best Practices

Strategy becomes workflow.

1

Identify Target Prospects Automatically

Best Practice: Monitor attendee lists continuously as registrations come in.

How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.

Manual: Days per refresh → Spivot: 10 minutes
2

Enrich with YOUR API Keys

Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.

How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.

Scale
Handle all 4,000+ D-Congress attendees in one upload
Manual: 4-6 hours → Spivot: 2-3 minutes
3

ICP & Persona Matching

Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.

How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.

Persona & ABM Matching
Match to target personas and ABM accounts
Multi-Factor Scoring
Role + Title + Level + Size + Revenue + Location + Industry
Focus on top 20% of prospects automatically
4

Push to Your CRM & Sales Tools

Best Practice: Sync enriched, scored prospects to existing workflow.

How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.

HubSpot CRM Integration - Sync D-Congress 2026 attendees to HubSpot
Salesforce CRM Integration - Sync D-Congress 2026 attendees to Salesforce
Outreach Sales Engagement Integration - Launch D-Congress 2026 campaigns in Outreach
Salesloft Sales Engagement Integration - Launch D-Congress 2026 campaigns in Salesloft
Apollo.io Integration - Sync and enrich D-Congress 2026 attendees with Apollo
Google Sheets Export - Export D-Congress 2026 attendee lists to Google Sheets
5

Launch & Track Campaigns

Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.

How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to D-Congress 2026.

40%
Higher Conversion
80%
Faster First Touch
60%
Less Wasted Outreach

The Bottom Line

Reach every attendee automatically, even the 30-40% who register late. Land in Gothenburg with meetings booked. Your competitors are still cleaning spreadsheets.

10x
Faster event data processing
(5-7 days → 5-10 minutes)
3-4 weeks
Earlier outreach
(Book meetings before the event)
40%
More meetings booked
(Targeted vs. spray-and-pray)

Enterprise-Grade Security

Your data stays secure and compliant

AES-256-GCM
Encryption at rest and in transit
OAuth 2.0
Secure authentication
Multi-Tenant
Complete data isolation

Frequently Asked Questions

Who should attend D-Congress?

D-Congress is designed for over 4,000 innovators, decision-makers, and changemakers across the retail sector in Northern Europe. This includes C-level executives, VPs, tech pioneers, sustainability leaders, and solution providers. If you are looking to shape the future of commerce, explore cutting-edge technologies like AI and data platforms, or find new payment and logistics solutions, D-Congress offers unparalleled networking and learning opportunities. It's a vibrant hub for bold ideas and meaningful connections.

Is D-Congress worth attending?

Absolutely. D-Congress is the premier retail event in Northern Europe, offering a unique platform to gain insights into the future of commerce. Attendees can explore how curated content, creativity, cross-industry collaborations, and AI are redefining retail. With over 4,000 industry leaders, it's an ideal environment for discovering cutting-edge technologies, forging strategic partnerships, and staying ahead of market trends. The event also includes the D-Congress Festival, providing a unique cultural experience alongside professional development.

How does Spivot identify target prospects at D-Congress?

Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.

Can I use Spivot for events other than D-Congress?

Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.

How accurate is the ICP and persona matching?

Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'

What CRMs and sales tools does Spivot integrate with?

HubSpot, Salesforce, Outreach, Salesloft, Apollo, Google Sheets, and CSV export. You can also use our API for custom integrations.

Automate Your D-Congress 2026 Workflow

Book more qualified meetings. Spend less time on spreadsheets.

No credit card required
Setup in minutes
Works with your existing tools

Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to D-Congress 2026 or any event organizers mentioned on this page.