The Modern Retail Marketing Summit helps brands build sustainable marketing playbooks and navigate new distribution channels.
The Modern Retail Marketing Summit 2026 gathers brand and retail marketing executives to explore strategies for building resilient marketing operations. Attendees will gain insights into testing new channels, leveraging retail media, and pushing the envelope with brand marketing to achieve lasting brand power. Learn more at Modern Retail Marketing Summit website
The Modern Retail Marketing Summit 2026 brings together brand and retail marketing executives for three days of focused discussion.
Attendees include senior brand and retail marketing executives actively seeking solutions and partnerships to enhance their operations.
Facilitated one-on-one meetings and networking accelerate connections, turning strategic discussions into actionable business growth.
The Challenge
Without preparation, Modern Retail Marketing Summit 2026 becomes an expensive networking trip with nothing to show.
attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.
30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.
Without scoring and segmentation, all attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.
Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.
Best Practices
Winning teams follow two phases: preparation and execution.
Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.
Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.
Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.
Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.
Calendars should be 60-70% full with high-fit prospects before arriving at Huntington Beach.
Know ICP score and context for every interaction. Focus on high-value targets.
These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.
The question isn't what to do. It's how to execute continuously at scale.
Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.
Try for FreeStrategy becomes workflow.
Best Practice: Monitor attendee lists continuously as registrations come in.
How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.
Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.
How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.
Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.
How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.
Best Practice: Sync enriched, scored prospects to existing workflow.
How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.
Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.
How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to Modern Retail Marketing Summit 2026.
Reach every attendee automatically, even the 30-40% who register late. Land in Huntington Beach with meetings booked. Your competitors are still cleaning spreadsheets.
Your data stays secure and compliant
The Modern Retail Marketing Summit is designed for brand and retail marketing executives, as well as senior brand leaders and marketing operations professionals. It's ideal for those looking to build sustainable marketing playbooks, navigate new distribution channels, optimize retail media networks, and enhance brand marketing strategies. Solutions providers interested in lead generation and partnership opportunities with these executives will also find significant value.
Attending the Modern Retail Marketing Summit offers unparalleled value through three days of key insights, honest discussions, and structured networking. Participants benefit from one-on-one 8-Minute Meetings with executives of their choice, a dedicated meeting scheduler, and various networking functions. The summit provides a unique platform to develop sustainable marketing operations, gain strategies for brand staying power, and connect directly with decision-makers in the retail marketing space.
The Modern Retail Marketing Summit delves into critical areas for today's marketers. Key topics include developing sustainable marketing playbooks, strategizing for new distribution channels, optimizing retail media networks, and advancing brand marketing techniques. The event also focuses on improving marketing operation efficiency and building lasting brand power. Attendees will gain actionable insights to navigate the evolving retail landscape and strengthen their marketing impact.
Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.
Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.
Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'
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Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to Modern Retail Marketing Summit 2026 or any event organizers mentioned on this page.
