Europe's premier retail innovation event, uniting 4,500+ industry leaders to shape the future of commerce.
Shoptalk Europe brings together over 4,500 retail and consumer brand executives, solution providers, and innovators from 60+ countries at Fira Gran Via, Barcelona. Attendees engage in 25,000+ mutually matched meetings and explore cutting-edge trends and technologies to drive growth and future-proof their businesses. Learn more at Shoptalk Europe website
Shoptalk Europe 2026 gathers over 4,500 retail and consumer brand leaders from 60+ countries in Barcelona.
A significant portion of attendees are C-suite executives and VPs, holding key decision-making power and budget authority.
Engage directly with industry pioneers and solution providers to discover innovations and accelerate business growth.
The Challenge
Without preparation, Shoptalk Europe 2026 becomes an expensive networking trip with nothing to show.
4,500+ attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.
30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.
Without scoring and segmentation, all 4,500+ attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.
Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.
Best Practices
Winning teams follow two phases: preparation and execution.
Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.
Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.
Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.
Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.
Calendars should be 60-70% full with high-fit prospects before arriving at Barcelona.
Know ICP score and context for every interaction. Focus on high-value targets.
These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.
The question isn't what to do. It's how to execute continuously at scale.
Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.
Try for FreeStrategy becomes workflow.
Best Practice: Monitor attendee lists continuously as registrations come in.
How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.
Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.
How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.
Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.
How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.
Best Practice: Sync enriched, scored prospects to existing workflow.
How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.
Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.
How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to Shoptalk Europe 2026.
Reach every attendee automatically, even the 30-40% who register late. Land in Barcelona with meetings booked. Your competitors are still cleaning spreadsheets.
Your data stays secure and compliant
Shoptalk Europe is designed for a diverse community of retail and consumer brand professionals, including C-suite executives, VPs, and senior leaders in digital, ecommerce, technology, innovation, marketing, and data. Solution providers looking to connect with key decision-makers from over 60 countries will also find immense value. The event attracts 4,500+ attendees, with 1 in 3 being C-suite, making it ideal for those seeking to network, discover new technologies, and shape the future of retail.
Shoptalk Europe offers unparalleled value for retail and consumer brand leaders seeking to drive innovation and growth. With 4,500+ attendees, including a high concentration of C-suite executives and VPs, the event facilitates over 25,000 mutually matched meetings, accelerating business development. Attendees gain insights from top industry pioneers, explore cutting-edge trends, and connect with solution providers. It's an essential platform for networking, learning, and discovering the technologies and strategies needed to future-proof your business in Europe's dynamic retail landscape.
Shoptalk Europe will take place from June 9-11, 2026. The event is hosted at the Fira Gran Via in Barcelona, Spain. This premier venue provides a central and accessible location for attendees from across Europe and beyond. The website offers comprehensive information on how to get there, including details on underground, bus, train, taxi, and plane access, ensuring a smooth travel experience for all participants.
Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.
Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.
Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'
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Book more qualified meetings. Spend less time on spreadsheets.
Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to Shoptalk Europe 2026 or any event organizers mentioned on this page.
