Social Media Marketing World 2026

April 28-30, 2026
Anaheim Convention Center, Anaheim, United States

Transform your marketing future, learn top marketing and AI strategies. Join thousands of marketers for 3 phenomenal days.

What is Social Media Marketing World?

Social Media Marketing World 2026 empowers marketers, from specialists to directors, with business-building ideas. Experience three days of expert-led sessions on organic/paid social, AI, and marketing strategy. Gain actionable insights to elevate your skills and stay ahead of competitors. Learn more at Social Media Marketing World website

Who Attends

  • Marketing Directors Leading marketing teams, setting strategy
  • Social Media Specialists Implementing advanced platform tactics
  • AI Marketing Strategists Integrating AI into workflows & content
  • Entrepreneurs & Business Owners Scaling businesses with digital marketing
  • Content Creators & Coaches Building influence, monetizing online
  • Beginner Marketers Seeking foundational social & AI skills

Key Topics

  • Organic & Paid Social Marketing
  • AI & Marketing Strategy
  • Content Marketing & Video Ads
  • Conversion Optimization & Email Marketing
  • LinkedIn & TikTok Marketing
  • Custom GPTs & AI Automation

Why Social Media Marketing World Matters for B2B Teams

Scale & Community

Social Media Marketing World 2026 gathers thousands of marketers, from specialists to directors, for 3 days of intensive, actionable training.

Decision Makers

Attendees include marketing directors, specialists, and entrepreneurs, all focused on mastering cutting-edge social media & AI strategies.

Practical Outcomes

Gain actionable strategies and tactics from 50+ experts, enabling immediate implementation to boost leads, engagement, and sales.

The Challenge

Why Most Teams Fail to Maximize Event ROI

Without preparation, Social Media Marketing World 2026 becomes an expensive networking trip with nothing to show.

Unusable Portals

attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.

Too Late

30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.

No Prioritization

Without scoring and segmentation, all attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.

Manual Multi-Channel

Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.

Best Practices

How to Actually Maximize Social ROI

Winning teams follow two phases: preparation and execution.

3-4 weeks before

Pre-Event Preparation

Identify Target Prospects

Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.

Enrich with Contacts

Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.

ICP, Persona & ABM Matching

Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.

Launch Multi-Channel Outreach

Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.

Event week

During the Event

Execute Pre-Booked Meetings

Calendars should be 60-70% full with high-fit prospects before arriving at Anaheim.

Prioritized Conversations

Know ICP score and context for every interaction. Focus on high-value targets.

The Reality: Nearly Impossible Manually

These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.

The question isn't what to do. It's how to execute continuously at scale.

Turning Strategy Into Execution

Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.

Try for Free
The same strategy. 10x faster. 95% less manual work.

How Spivot Automates Event Best Practices

Strategy becomes workflow.

1

Identify Target Prospects Automatically

Best Practice: Monitor attendee lists continuously as registrations come in.

How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.

Manual: Days per refresh → Spivot: 10 minutes
2

Enrich with YOUR API Keys

Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.

How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.

Scale
Handle all Social attendees in one upload
Manual: 4-6 hours → Spivot: 2-3 minutes
3

ICP & Persona Matching

Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.

How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.

Persona & ABM Matching
Match to target personas and ABM accounts
Multi-Factor Scoring
Role + Title + Level + Size + Revenue + Location + Industry
Focus on top 20% of prospects automatically
4

Push to Your CRM & Sales Tools

Best Practice: Sync enriched, scored prospects to existing workflow.

How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.

HubSpot CRM Integration - Sync Social Media Marketing World 2026 attendees to HubSpot
Salesforce CRM Integration - Sync Social Media Marketing World 2026 attendees to Salesforce
Outreach Sales Engagement Integration - Launch Social Media Marketing World 2026 campaigns in Outreach
Salesloft Sales Engagement Integration - Launch Social Media Marketing World 2026 campaigns in Salesloft
Apollo.io Integration - Sync and enrich Social Media Marketing World 2026 attendees with Apollo
Google Sheets Export - Export Social Media Marketing World 2026 attendee lists to Google Sheets
5

Launch & Track Campaigns

Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.

How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to Social Media Marketing World 2026.

40%
Higher Conversion
80%
Faster First Touch
60%
Less Wasted Outreach

The Bottom Line

Reach every attendee automatically, even the 30-40% who register late. Land in Anaheim with meetings booked. Your competitors are still cleaning spreadsheets.

10x
Faster event data processing
(5-7 days → 5-10 minutes)
3-4 weeks
Earlier outreach
(Book meetings before the event)
40%
More meetings booked
(Targeted vs. spray-and-pray)

Enterprise-Grade Security

Your data stays secure and compliant

AES-256-GCM
Encryption at rest and in transit
OAuth 2.0
Secure authentication
Multi-Tenant
Complete data isolation

Frequently Asked Questions

Who should attend Social Media Marketing World?

Social Media Marketing World is designed for marketers at all levels, from social media specialists to marketing directors, and entrepreneurs. If you're looking to master cutting-edge social media and AI strategies, whether you're just starting with AI or implementing advanced tactics, this conference will elevate your skills. It's for anyone aiming to become an expert in their field, stay ahead of competitors, and gain business-building ideas. The content is tailored to help you improve your marketing know-how and become indispensable.

Is Social Media Marketing World worth attending?

Absolutely. Attendees consistently praise Social Media Marketing World for its high-quality, pitch-free content and actionable insights. Many report immediate implementation of learned strategies, leading to significant returns on investment and career acceleration. With over 50 expert trainers, you'll gain guidance and roadmaps to 10X your marketing skills. The event also offers unparalleled networking opportunities, allowing you to connect with thousands of like-minded professionals and build lifelong connections. Plus, the white-glove experience ensures a seamless and valuable attendance.

What topics are covered at Social Media Marketing World?

Social Media Marketing World offers comprehensive training across critical marketing areas. Key topics include organic and paid social marketing, covering platforms like Facebook, Instagram, YouTube, TikTok, and LinkedIn. A significant focus is placed on AI and marketing, with sessions on AI workflows, tools, custom GPTs, and content optimization. Additionally, the conference delves into broader marketing strategy, anticipation marketing, storytelling, social listening, and content marketing systems. All-Access tickets also unlock workshops on messaging strategy, conversion optimization, and email marketing.

When and where is Social Media Marketing World?

Social Media Marketing World takes place in beautiful Anaheim, California, from April 28 to April 30. The main conference for All-Access Ticket holders is held at the Anaheim Convention Center. This location offers a fantastic opportunity to combine professional development with a vacation, being within walking distance to Disneyland Resort, Disney California Adventure, and other attractions. The event is hosted by Social Media Examiner, ensuring a high-quality experience in a vibrant setting.

How does Spivot identify target prospects at Social Media Marketing World?

Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.

Can I use Spivot for events other than Social Media Marketing World?

Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.

Automate Your Social Media Marketing World 2026 Workflow

Book more qualified meetings. Spend less time on spreadsheets.

No credit card required
Setup in minutes
Works with your existing tools

Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to Social Media Marketing World 2026 or any event organizers mentioned on this page.