SANS Cybersecurity Leadership Summit 2026

March 17-22, 2026
Hilton Arlington Rosslyn The Key, Arlington, United States

SANS Cybersecurity Leadership Summit 2026: Empowering CISOs, directors, managers to set the pace in cybersecurity.

What is SANS Cybersecurity Leadership Summit?

SANS Cybersecurity Leadership Summit 2026 unites CISOs, directors, and managers for advanced cybersecurity strategies. Attendees engage in expert-led talks, hands-on workshops, and immersive courses, gaining critical knowledge and tools. This event fosters unparalleled networking, sharing lessons learned, and best practices among top practitioners to navigate evolving threats and lead effectively. Learn more at SANS Cybersecurity Leadership Summit website

Who Attends

  • Chief Information Security Officers Leading enterprise cybersecurity strategy
  • Cybersecurity Directors Overseeing security operations & teams
  • Cybersecurity Managers Empowering teams, implementing defense strategies
  • Security Operations Leaders Building & leading Security Operations Centers
  • Summit Volunteers Assisting onsite with event setup & support

Key Topics

  • Cybersecurity Leadership Skills
  • AI Threats & Defense Strategies
  • CIS Controls Implementation & Auditing
  • SOC Building & Leadership
  • Cyber Incident Management
  • Cloud Security for Leaders

Why SANS Cybersecurity Leadership Summit Matters for B2B Teams

Scale & Community

The SANS Cybersecurity Leadership Summit 2026 gathers top CISOs, directors, and managers in one focused environment for five days of intensive learning.

Decision Makers

Attendees are industry-leading CISOs, directors, and managers, empowered to make strategic decisions and drive cybersecurity initiatives.

Practical Outcomes

Engage with peers and experts to gain actionable strategies, tools, and best advice to immediately enhance your organization's security posture.

The Challenge

Why Most Teams Fail to Maximize Event ROI

Without preparation, SANS Cybersecurity Leadership Summit 2026 becomes an expensive networking trip with nothing to show.

Unusable Portals

attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.

Too Late

30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.

No Prioritization

Without scoring and segmentation, all attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.

Manual Multi-Channel

Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.

Best Practices

How to Actually Maximize SANS ROI

Winning teams follow two phases: preparation and execution.

3-4 weeks before

Pre-Event Preparation

Identify Target Prospects

Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.

Enrich with Contacts

Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.

ICP, Persona & ABM Matching

Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.

Launch Multi-Channel Outreach

Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.

Event week

During the Event

Execute Pre-Booked Meetings

Calendars should be 60-70% full with high-fit prospects before arriving at Arlington.

Prioritized Conversations

Know ICP score and context for every interaction. Focus on high-value targets.

The Reality: Nearly Impossible Manually

These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.

The question isn't what to do. It's how to execute continuously at scale.

Turning Strategy Into Execution

Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.

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The same strategy. 10x faster. 95% less manual work.

How Spivot Automates Event Best Practices

Strategy becomes workflow.

1

Identify Target Prospects Automatically

Best Practice: Monitor attendee lists continuously as registrations come in.

How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.

Manual: Days per refresh → Spivot: 10 minutes
2

Enrich with YOUR API Keys

Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.

How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.

Scale
Handle all SANS attendees in one upload
Manual: 4-6 hours → Spivot: 2-3 minutes
3

ICP & Persona Matching

Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.

How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.

Persona & ABM Matching
Match to target personas and ABM accounts
Multi-Factor Scoring
Role + Title + Level + Size + Revenue + Location + Industry
Focus on top 20% of prospects automatically
4

Push to Your CRM & Sales Tools

Best Practice: Sync enriched, scored prospects to existing workflow.

How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.

HubSpot CRM Integration - Sync SANS Cybersecurity Leadership Summit 2026 attendees to HubSpot
Salesforce CRM Integration - Sync SANS Cybersecurity Leadership Summit 2026 attendees to Salesforce
Outreach Sales Engagement Integration - Launch SANS Cybersecurity Leadership Summit 2026 campaigns in Outreach
Salesloft Sales Engagement Integration - Launch SANS Cybersecurity Leadership Summit 2026 campaigns in Salesloft
Apollo.io Integration - Sync and enrich SANS Cybersecurity Leadership Summit 2026 attendees with Apollo
Google Sheets Export - Export SANS Cybersecurity Leadership Summit 2026 attendee lists to Google Sheets
5

Launch & Track Campaigns

Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.

How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to SANS Cybersecurity Leadership Summit 2026.

40%
Higher Conversion
80%
Faster First Touch
60%
Less Wasted Outreach

The Bottom Line

Reach every attendee automatically, even the 30-40% who register late. Land in Arlington with meetings booked. Your competitors are still cleaning spreadsheets.

10x
Faster event data processing
(5-7 days → 5-10 minutes)
3-4 weeks
Earlier outreach
(Book meetings before the event)
40%
More meetings booked
(Targeted vs. spray-and-pray)

Enterprise-Grade Security

Your data stays secure and compliant

AES-256-GCM
Encryption at rest and in transit
OAuth 2.0
Secure authentication
Multi-Tenant
Complete data isolation

Frequently Asked Questions

Who should attend SANS Cybersecurity Leadership Summit?

SANS Cybersecurity Leadership Summit is designed for industry-leading CISOs, directors, and managers seeking to advance their cybersecurity leadership skills. It brings together top practitioners to share strategies, lessons learned, and best advice. Attendees will find invaluable insights to empower their teams, navigate evolving threats, and set new standards in the cybersecurity landscape. The event also offers world-class SANS courses for hands-on, immersive training, making it ideal for professionals committed to continuous growth and networking with peers.

Is SANS Cybersecurity Leadership Summit worth attending?

Absolutely. SANS Cybersecurity Leadership Summit offers unparalleled value for cybersecurity leaders. Attendees gain invaluable insights from industry experts, learn innovative defense strategies, and enhance their knowledge through world-class SANS courses. The summit provides unique networking opportunities with top CISOs, directors, and managers, fostering open dialogue and experience sharing. With a focus on practical tools and strategies, participants can immediately apply learnings to empower their teams, analyze risks, assess threats, and build robust security operations, ensuring they set the pace in a rapidly evolving threat landscape.

What topics are covered at SANS Cybersecurity Leadership Summit?

SANS Cybersecurity Leadership Summit covers a wide range of critical topics for cybersecurity leaders. Key areas include AI threats and defense strategies, innovative defense strategies, and essential leadership skills for navigating the evolving landscape. The event also features in-depth courses on CIS Controls implementation, building and leading Security Operations Centers, cyber incident management, and cloud security for leaders. Attendees will learn about risk analysis, threat assessment, and effective team building, ensuring they are equipped with the latest knowledge and tools to lead their organizations effectively.

How does Spivot identify target prospects at SANS Cybersecurity Leadership Summit?

Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.

Can I use Spivot for events other than SANS Cybersecurity Leadership Summit?

Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.

How accurate is the ICP and persona matching?

Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'

Automate Your SANS Cybersecurity Leadership Summit 2026 Workflow

Book more qualified meetings. Spend less time on spreadsheets.

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Setup in minutes
Works with your existing tools

Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to SANS Cybersecurity Leadership Summit 2026 or any event organizers mentioned on this page.