A community-driven festival empowering women and marginalized genders in SEO and marketing to connect, learn, and grow.
WTSFest London 2026 provides a welcoming platform for SEO and marketing professionals to engage with innovative ideas. Participants will explore advanced strategies, hear from industry leaders, and build a supportive network, fostering career advancement and confidence in a forward-thinking environment. Learn more at The Women in Tech SEO Festival website
WTSFest London 2026 brings together thousands of women and marginalised genders in SEO and marketing for a day of learning and connection.
Attendees include innovative marketers, SEOs, and founders seeking to advance their careers and drive industry change.
Participants gain tactical insights, build valuable networks, and find inspiration to implement new strategies immediately.
The Challenge
Without preparation, The Women in Tech SEO Festival becomes an expensive networking trip with nothing to show.
4,000+ attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.
30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.
Without scoring and segmentation, all 4,000+ attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.
Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.
Best Practices
Winning teams follow two phases: preparation and execution.
Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.
Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.
Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.
Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.
Calendars should be 60-70% full with high-fit prospects before arriving at London.
Know ICP score and context for every interaction. Focus on high-value targets.
These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.
The question isn't what to do. It's how to execute continuously at scale.
Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.
Try for FreeStrategy becomes workflow.
Best Practice: Monitor attendee lists continuously as registrations come in.
How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.
Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.
How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.
Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.
How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.
Best Practice: Sync enriched, scored prospects to existing workflow.
How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.
Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.
How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to The Women in Tech SEO Festival.
Reach every attendee automatically, even the 30-40% who register late. Land in London with meetings booked. Your competitors are still cleaning spreadsheets.
Your data stays secure and compliant
The Women in Tech SEO Festival is specifically designed for women and people of marginalised genders working in SEO and marketing. It attracts innovative marketers, senior SEO strategists, content managers, and founders seeking to connect, learn, and grow. The event fosters a welcoming and inclusive environment for professionals at all career stages to gain tactical insights, find new opportunities, and rebuild confidence within the industry. Sponsors and exhibitors of all genders are also welcome to engage with this diverse talent pool.
Absolutely. The Women in Tech SEO Festival offers a unique blend of expert-led sessions and a strong community focus, making it highly valuable. Attendees gain actionable strategies from leading SEOs and marketers, stay ahead of industry trends, and build meaningful connections. The event is designed to empower participants, foster a sense of belonging, and provide inspiration for career advancement. With a commitment to inclusivity and high-quality content, it's an investment in both professional development and personal growth within a supportive network.
The Women in Tech SEO Festival covers a range of critical topics at the intersection of SEO, marketing, and AI. Key themes include advanced AI search strategies, leveraging data for SEO buy-in, effective content strategy and engagement, and demystifying generative AI for information retrieval. Sessions also delve into practical AI content workflows, building authentic content in the AI era, and professional development for career growth. The agenda is crafted to provide attendees with tactical, forward-thinking insights to navigate the evolving digital landscape.
Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.
Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.
Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'
Connect with hundreds of business-women for professional development, keynotes, & networking.
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Book more qualified meetings. Spend less time on spreadsheets.
Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to The Women in Tech SEO Festival or any event organizers mentioned on this page.
