Join the World’s Most Important Gathering of CIOs and IT Executives™ to separate hype from reality.
Gartner IT Symposium/Xpo 2026 gathers CIOs and senior IT executives to gain practical solutions and accelerate technology strategies. Attendees explore critical topics like AI, IT business value, and executive leadership, learning to navigate disruptions and maximize IT investments. This premier event fosters networking with peers and Gartner experts, driving agility and resilience. Learn more at Gartner IT Symposium/Xpo website
Gartner IT Symposium/Xpo 2026 brings together over 1,500 CIOs and IT leaders, creating a high concentration of top-tier technology decision-makers.
Attendees include CIOs and senior IT executives with direct influence over technology strategy and significant investment decisions.
Engage directly with peers and Gartner experts to gain practical solutions, accelerate strategies, and drive tangible business outcomes.
The Challenge
Without preparation, Gartner IT Symposium/Xpo 2026 becomes an expensive networking trip with nothing to show.
1,500+ attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.
30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.
Without scoring and segmentation, all 1,500+ attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.
Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.
Best Practices
Winning teams follow two phases: preparation and execution.
Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.
Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.
Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.
Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.
Calendars should be 60-70% full with high-fit prospects before arriving at Gold Coast.
Know ICP score and context for every interaction. Focus on high-value targets.
These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.
The question isn't what to do. It's how to execute continuously at scale.
Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.
Try for FreeStrategy becomes workflow.
Best Practice: Monitor attendee lists continuously as registrations come in.
How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.
Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.
How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.
Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.
How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.
Best Practice: Sync enriched, scored prospects to existing workflow.
How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.
Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.
How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to Gartner IT Symposium/Xpo 2026.
Reach every attendee automatically, even the 30-40% who register late. Land in Gold Coast with meetings booked. Your competitors are still cleaning spreadsheets.
Your data stays secure and compliant
Gartner IT Symposium/Xpo is designed for CIOs and senior IT executives, including those focused on security, data and analytics, applications, and IT I&O. It also caters to women in technology leadership and IT executives from midsize enterprises with under $1 billion in annual revenue. With over 1,500 IT leaders and 40 Gartner experts, the event provides a unique opportunity to connect with peers, gain practical solutions, and accelerate technology strategies. Solution providers looking to engage with top IT decision-makers will also find significant value.
Gartner IT Symposium/Xpo offers unparalleled value for CIOs and IT executives seeking to navigate disruption and drive business outcomes. Attendees gain practical solutions to accelerate technology strategies, separate hype from reality, and maximize IT investments. The event features 40+ Gartner experts and 100+ solution providers, alongside specialized programs like the CIO Circle and Women in Technology, fostering deep learning and networking. It's an essential gathering for those looking to influence stakeholders, lead with agility, and build resilience in a rapidly evolving digital landscape.
Gartner IT Symposium/Xpo covers critical topics essential for modern IT leadership. Key areas include AI Strategy, Piloting & Scaling, focusing on leveraging AI for innovation and managing its risks. Discussions also delve into IT Investment & Value Management, exploring new funding models and frameworks to maximize business value. Additionally, the event addresses Digital Age Executive Leadership and Organizational Change & Agility, providing strategies to influence stakeholders and lead effectively in a dynamic environment. Dedicated industry-specific content further contextualizes these strategic technologies.
Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.
Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.
Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'
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Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to Gartner IT Symposium/Xpo 2026 or any event organizers mentioned on this page.
