TECHSPO London 2025

August 28-29, 2025
Sofitel London Heathrow Hotel, London, United Kingdom

Where business, tech, and innovation collide, showcasing next-gen Internet, Mobile, Adtech, MarTech, and SaaS technologies.

What is TECHSPO London?

TECHSPO London 2025 unites developers, brands, marketers, and tech innovators to explore the future of technology. Attendees will discover cutting-edge advancements in Internet, Mobile, Adtech, MarTech, and SaaS, gaining insights into how these evolving technologies will impact their businesses. This intimate expo offers a unique platform for networking, learning, and celebrating emerging ventures, inspiring participants to set the pace in the advanced world of technology. Learn more at TECHSPO London website

Who Attends

  • Technology Providers showcasing next-gen solutions
  • Innovators setting the pace in advanced tech
  • Developers
  • Marketers
  • Brands

Key Topics

  • Internet Technologies
  • Mobile Technologies
  • Adtech Solutions
  • MarTech Solutions
  • SaaS Technologies

Why TECHSPO London Matters for B2B Teams

Scale & Community

TECHSPO London 2025 gathers a focused community of developers, brands, and tech innovators for an intimate expo experience.

Decision Makers

Attendees include technology providers, innovators, and marketers actively shaping the future of Internet, Mobile, Adtech, MarTech, and SaaS.

Practical Outcomes

Participants can connect with key players, discover cutting-edge solutions, and gain insights to drive business impact and innovation.

The Challenge

Why Most Teams Fail to Maximize Event ROI

Without preparation, TECHSPO London 2025 becomes an expensive networking trip with nothing to show.

Unusable Portals

attendees. No way to filter by ICP. Finding ideal prospects means manually clicking through thousands of profiles.

Too Late

30-40% of attendees register in the last 2-3 weeks. Finish reaching out to one batch, hundreds more registered. Always behind.

No Prioritization

Without scoring and segmentation, all attendees look the same. Teams waste cycles on low-fit prospects instead of focusing on high-value targets.

Manual Multi-Channel

Reaching prospects across email, LinkedIn, phone, and in-app manually is impossible at scale. Most teams pick one channel and miss opportunities.

Best Practices

How to Actually Maximize TECHSPO ROI

Winning teams follow two phases: preparation and execution.

3-4 weeks before

Pre-Event Preparation

Identify Target Prospects

Monitor attendee lists continuously as 30-40% register in the last 2-3 weeks.

Enrich with Contacts

Add verified emails, LinkedIn profiles, company data, and tech stack to raw attendee names.

ICP, Persona & ABM Matching

Score by role, title, job level, company size, revenue, location, industry. Match to target personas and ABM accounts. Focus on top 20%.

Launch Multi-Channel Outreach

Email, LinkedIn, phone, in-app. Goal: pre-book meetings with high-value prospects.

Event week

During the Event

Execute Pre-Booked Meetings

Calendars should be 60-70% full with high-fit prospects before arriving at London.

Prioritized Conversations

Know ICP score and context for every interaction. Focus on high-value targets.

The Reality: Nearly Impossible Manually

These practices work. But 30-40% of attendees register in the last 2-3 weeks. Manual execution takes 5-7 days per batch. Teams would need to repeat identification, enrichment, scoring, and outreach continuously across email, LinkedIn, phone, and in-app. Most don't have the bandwidth.

The question isn't what to do. It's how to execute continuously at scale.

Turning Strategy Into Execution

Spivot automates the event workflow from attendee extraction to post-event nurture. Execute best practices without manual work.

Try for Free
The same strategy. 10x faster. 95% less manual work.

How Spivot Automates Event Best Practices

Strategy becomes workflow.

1

Identify Target Prospects Automatically

Best Practice: Monitor attendee lists continuously as registrations come in.

How Spivot Helps: Connect to the event portal or upload the CSV. We identify target prospects and refresh daily as new registrations come in. Catch the 30-40% who register late without lifting a finger.

Manual: Days per refresh → Spivot: 10 minutes
2

Enrich with YOUR API Keys

Best Practice: Transform basic attendee lists into rich prospect profiles with verified contact data.

How Spivot Helps: Connect Apollo, ZoomInfo, or any other enrichment provider. We add verified emails, LinkedIn profiles, company data, and tech stack. Full control over provider and costs.

Scale
Handle all TECHSPO attendees in one upload
Manual: 4-6 hours → Spivot: 2-3 minutes
3

ICP & Persona Matching

Best Practice: Score prospects against ICP and match to target personas to prioritize outreach.

How Spivot Helps: AI scores every attendee by role, title, job level, company size, revenue, location, and industry. Match to target personas and ABM accounts automatically.

Persona & ABM Matching
Match to target personas and ABM accounts
Multi-Factor Scoring
Role + Title + Level + Size + Revenue + Location + Industry
Focus on top 20% of prospects automatically
4

Push to Your CRM & Sales Tools

Best Practice: Sync enriched, scored prospects to existing workflow.

How Spivot Helps: One-click sync to Salesforce, HubSpot, Outreach, Salesloft, Apollo, or export to Google Sheets. Enriched, scored lists ready for outreach.

HubSpot CRM Integration - Sync TECHSPO London 2025 attendees to HubSpot
Salesforce CRM Integration - Sync TECHSPO London 2025 attendees to Salesforce
Outreach Sales Engagement Integration - Launch TECHSPO London 2025 campaigns in Outreach
Salesloft Sales Engagement Integration - Launch TECHSPO London 2025 campaigns in Salesloft
Apollo.io Integration - Sync and enrich TECHSPO London 2025 attendees with Apollo
Google Sheets Export - Export TECHSPO London 2025 attendee lists to Google Sheets
5

Launch & Track Campaigns

Best Practice: Start personalized outreach 3-4 weeks before the event to schedule meetings.

How Spivot Helps: Launch campaigns in Outreach, Salesloft, or Apollo. Reach prospects across email, LinkedIn, phone, and in-app automatically. Track engagement, responses, and meetings. All attributed to TECHSPO London 2025.

40%
Higher Conversion
80%
Faster First Touch
60%
Less Wasted Outreach

The Bottom Line

Reach every attendee automatically, even the 30-40% who register late. Land in London with meetings booked. Your competitors are still cleaning spreadsheets.

10x
Faster event data processing
(5-7 days → 5-10 minutes)
3-4 weeks
Earlier outreach
(Book meetings before the event)
40%
More meetings booked
(Targeted vs. spray-and-pray)

Enterprise-Grade Security

Your data stays secure and compliant

AES-256-GCM
Encryption at rest and in transit
OAuth 2.0
Secure authentication
Multi-Tenant
Complete data isolation

Frequently Asked Questions

Who should attend TECHSPO London?

TECHSPO London is designed for a diverse audience passionate about technology and innovation. It brings together developers, brands, marketers, technology providers, designers, innovators, and evangelists. If you're looking to explore the next generation of Internet, Mobile, Adtech, MarTech, and SaaS technologies, this event offers a unique platform. Exhibitors can showcase their companies to thousands of consumers, high-caliber investors, press, and top talent. Attendees will gain insights into how evolving technologies will impact their businesses, fostering inspiration and education.

Is TECHSPO London worth attending?

Attending TECHSPO London offers significant value for anyone involved in the technology sector. It's an unparalleled opportunity to connect with a concentrated group of industry leaders, innovators, and potential partners. The event focuses on showcasing cutting-edge advancements in Internet, Mobile, Adtech, MarTech, and SaaS, providing actionable insights to drive business growth. With limited passes, the expo ensures an intimate and focused environment, maximizing networking and learning opportunities. Participants can expect to be inspired, educated, and equipped to leverage evolving technologies for a competitive advantage.

How does Spivot identify target prospects at TECHSPO London?

Connect to the event portal or upload attendee data. Spivot automatically identifies, scores, and enriches prospects as new attendees register, with daily updates to catch late registrations.

Can I use Spivot for events other than TECHSPO London?

Yes. Spivot is an AI agent that automates event workflows for any event where attendees are available in the event portal. The same workflow applies across all events.

How accurate is the ICP and persona matching?

Spivot's AI uses multi-factor analysis across role, title, job level, company size, revenue, location, and industry. Match attendees to target personas and ABM accounts automatically. Built-in intelligence recognizes equivalent roles like 'VP of Growth' and 'Chief Revenue Officer.'

What CRMs and sales tools does Spivot integrate with?

HubSpot, Salesforce, Outreach, Salesloft, Apollo, Google Sheets, and CSV export. You can also use our API for custom integrations.

Automate Your TECHSPO London 2025 Workflow

Book more qualified meetings. Spend less time on spreadsheets.

No credit card required
Setup in minutes
Works with your existing tools

Spivot is an independent GTM automation platform. We are not affiliated with, endorsed by, or officially connected to TECHSPO London 2025 or any event organizers mentioned on this page.